Maria Sharapova became the official face of the company Samsung Electronics - Cell phones
Samsung Electronics, a leading global manufacturer of consumer electronics, announces the signing of an exclusive agreement with the famous Russian tennis player Maria Sharapova, according to which it will become the official face of the company Samsung. Under the agreement Maria Sharapova will participate in various marketing and PR-shares in Samsung on the territory of CIS countries. Russian tennis player will participate in photo and video production, PR events, and various Samsung products in social networks. Samsung continues to attract world sport stars: after the footballer David Beckham and swimmer Alexander Popov, who became the ambassadors of Samsung Electronics at the Olympic games 2012, Maria Sharapova will also help the company to spread the ideas a healthy lifestyle and to popularize the sport in the CIS and worldwide. "Maria Sharapova is commitment, strength of spirit and will to win. Tennis - all, it's her passion, her passion, her life. Such people are able to inspire others by their example, may have a positive influence on the younger generation, to make the sport more popular all over the world, - says Sergey Pevnev, marketing Director of Samsung Electronics. - Agreement with Maria Sharapova opens up not only a wide marketing and PR opportunities, but also has exceptional social importance, because such a famous athlete will greatly assist the company in implementing social projects related to the development of youth sport. Maria Sharapova was born in 1987 in the Siberian town of Nyagan. Since childhood, fond of tennis and devoting to it all the time, Mary was able to pay attention to famous athletes and eventually get into the sport. Perseverance, dedication and the will to win has allowed Sharapova to achieve global recognition and become the winner of the 3 tournaments of the Grand slam Wimbledon (2004) US Open (2006), Australian Open (2008). "I am pleased to present Samsung Electronics company with a long history and rich tradition," commented Maria Sharapova. - I respect Samsung not only for the quality of its products, but also for the social activities that it conducts in the CIS countries. I am sure that together we can achieve great success"..